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International Journal of Business Marketing and Management
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Current Issue (Volume 9 Issue 1 Jan-Feb 2024)

Digital Competency for Lecturers: Its Impact on Employee Engagement and Performance
Siwi Dyah Ratnasari || Yupono Bagyo || Sunarto




Competitiveness of Kazakhstan’s Agricultural Export: Influencing Factor Analysis
Kamalova Nargiz || Xu Lifan




Idiosyncratic Partner Investments and Performance of Cosmetics Manufacturing Firms In Nairobi County: The Moderating Role of Supply Chain Technology
PAULINE JERUTO KEITANY, PhD




Financial Public Relations as a Tool for Building Brand Equity in Nigeria’s Emerging Markets: A study of Stanbic IBTC and Meristem
Tolulope Aribisala || Kizito Ogedi Alakwe PhD. || Silk Ugwu Ogbu PhD




The Influence of Entrepreneurship Education, Curriculum Quality, Facilities Support, and Lecturer Competence on Students' Interest in Entrepreneurship among Students in DKI Jakarta
Linda Syarifah || Ririn Wulandari




Les Relations Publiques Dans La Promotion Touristique De La Destination « Sublime Côte D’ivoire » À L’épreuve Des Menaces Sanitaires Et Securitaires
Kouakou Guillaume YAO




Examining the Influence of E-WOM, System Quality, and Social Media Marketing On the Purchase Intentions of IZILOH Online Laundry Consumers: The Mediating Role of Brand Image
Andoyo || Ririn Wulandari







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